From treatment to reality, I had the pleasure to work on this project as an Art Director and Content Designer - working closely with all teams for a one night cyberpunk experience at The Brooklyn Mirage with musical guest Nicole Moudaber.

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Ful Breakdown:

In the vibrant core of Brooklyn's nightlife, PHNTM and Red Bull collaborated on "Enigma 185," a cutting-edge event that placed artificial intelligence in the spotlight. Despite a last-minute venue change, PHNTM transformed the Avant Gardner into a digital wonderland, seamlessly blending advanced technology with immersive arts. This memorable gathering transcended the typical party experience, serving as a homage to New York City's service industry. It provided a welcome escape from the everyday routine in a world shaped by AI and garnered enthusiastic praise from the community it honored.

Inspired by the pioneering work of Alan Turing, the trailblazer in AI, PHNTM envisioned "Enigma 185," an event where artificial intelligence dictated the party atmosphere. PHNTM crafted a storyline and aesthetic centered on AI, complete with a teaser video and an RSVP website.

PHNTM converted the Avant Gardner into an immersive AI environment featuring three unique lounges: Byte, Cura, and Nexus. Using integrated LED walls, panels, and projectors, we crafted holographic displays and LED arrays, fostering the illusion that the event was hosted by AI. Custom content spanned from neon-futuristic depictions to digital representations of AI. Interactive installations comprised AI Integration Stations and live performance art in collaboration with House of Yes.

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The Enigma 185 gathering provided a distinctive and unforgettable experience for professionals in the NYC service industry, skillfully merging the futuristic with the familiar. Participants engaged with AI, encountered immersive installations, and reveled in a distinctive setting that pushed the limits of conventional event experiences.

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